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PLAN, CREATE, REVIEW & PUBLISH

Your team & agents.
One shared workspace.

Plan campaigns, organise photos and videos, review edits, and publish with Buffer. Your team and agents work from the same project.

V1
V2
V31
Maya00:05
Pinned to this frame

@rahul Nice work! Can we add it to the intro?

Agreed. That’s our opening shot.
Maya00:05

@editor Create two short-form videos from this cut.

Generated short 1 previewShort 100:15 · 9:16
Generated short 2 previewShort 200:30 · 9:16
Two shorts ready for review
Rahul

@auto Schedule this on LinkedIn.

Studio shoot · v3LinkedIn LinkedIn · FrootyTomorrow, 10:00 AM
Scheduled
Same video.
Everyone in the loop.
Every version. Every note. One shared context.Illustrative collaboration · sample footage

From campaign brief
to published content.

Keep the plan, source files, review notes and approved content in one project.

01 / Plan & organiseWorkflow illustration

Plan the campaign. Organise the media.

Keep briefs, references and source files together. Use fields to track each deliverable’s status.

Plan a campaign
02 / Review & approveWorkflow illustration

Review the exact moment.

Leave time-stamped comments or draw on the frame. Keep feedback attached to the version under review.

See review tools
Mint headphones and orange ribbon on a terracotta plinth Approved in Frooty
BufferPublishing queue
Campaign launch

Made for your everyday.

2 connected channels
Queued in BufferNext available slot
03 / Schedule & publishIllustrative workflow

Schedule the content you approved.

Check the media, caption and channels, then schedule or queue the post through Buffer.

See Buffer publishing

SHARED PROJECT CONTEXT

Brief it once.
Create with context.

Keep the brief, references and review notes with the work. Reuse that context when you ask for the next edit.

01 · BRIEF IT ONCEStudio launch · 3 short clips · 9:16
02 · KEEP THE VERSIONSStudio shoot · Version 3
03 · ADD YOUR FEEDBACK“Use this shot for the intro.”
Frooty shared context
The next creationContext included

@editor Create three shorts using the opening we picked.

Brief Media Feedback
Short video prepared from the selected source
Three shorts from the same brief.

Uses the selected source, opening and vertical format.

Ready for your review
Choose which project details and feedback your agents can use.Explore shared context

ASK WITH AN @MENTION

Give your agents
a specific task.

Ask for an idea, image, edit or caption.
Review the result with your team.

@editorCut & caption

Turn recordings into short clips.

Studio shoot.mp4

@editor Make 3 shorts from this video.

01The portrait00:05 · 9:16
02On set00:05 · 9:16
03The close-up00:05 · 9:16
Short clips, ready for your review.
@creatorMake something new

Create images from your brief.

@creator Create images for our Christmas campaign.

Red gift with an ivory ribbon in warm studio light
Silver ornament and ribbon for a Christmas campaign
Review the images in your campaign project.
@director

Plan the story and shot list.

@director Plan the story for our Christmas campaign.

Ideas Saved

Christmas, unwrapped.

A small gift. A big feeling.

SHOT LIST
  • Open on the red ribbon
  • Reveal the gift in warm light
  • End with an invitation
Maya: Keep the opening personal.
@organiser

Track deliverables and versions.

@organiser Organise the campaign by status and find the latest cuts.

Christmas campaign
AssetStatusVersion
Launch filmIn reviewV3
Social teaserApprovedV2
Gift close-upIn reviewV1
3 assets Fields · Status · Version
@marketer

Draft captions for each channel.

@marketer Write a LinkedIn caption for this cut.

LinkedInA little behind the scenes.
Caption draft · For review
@auto

Find the right agent for the task.

@auto Turn this footage into a short clip.

Find the right tools

Agent features are in beta. Available actions depend on your connected tools.

Meet your creative crew

Keep your editor.
Bring the project with you.

Access project media, captions and review notes through Frooty’s editor extensions.

Frooty + Premiere Pro.

QUESTIONS ABOUT FROOTY

Before you start.

YOUR NEXT PROJECT STARTS HERE

Start your next project in Frooty.