Shipped this month (November 2026): Frooty now publishes approved videos straight to your connected social channels through Buffer. Connect your Buffer account once from the workspace, schedule a post per channel from the same project your video lives in, and watch delivery status update live while the post goes out. The review-to-approval-to-publish loop now happens in one place instead of three.
What shipped
- One-sign-in Buffer connection. A single consent screen connects your Buffer account and publishing scopes - no separate email verification dance for new identities.
- Scheduling from the workspace. Pick a date and time in the calendar, choose the channels, and the post is scheduled - with the video pulled from the project it already lives in.
- Per-channel times. One time for all accounts, or a different time per channel, when LinkedIn and TikTok should not post at the same moment.
- Destination memory. The channels you published to last time are pre-selected next time - repeat posts to the same destinations take seconds.
- Live delivery status. While a post is in flight, its state updates live in the workspace - no refresh roulette, no "did it actually post?"
Why this closes the loop
Most review tools stop at approval: the video is signed off, and then someone downloads the master, opens another app, re-uploads it, and schedules it there. That handoff is where approved cuts get lost, wrong versions go out, and "which file did you publish?" returns. With publishing connected, the version your client approved is the version that ships - and the delivery record lives next to the approval record.
The loop, end to end
Cut uploaded as a version → watermarked review link → frame-accurate client notes → revision → recorded approval on the exact version → scheduled to your connected channels → live delivery status. One project, one trail - see the approval workflow guide for the review half.
Setting it up
- Connect Buffer. From publishing settings, sign in to Buffer once and approve the publishing scopes.
- Channels come from Buffer. The social accounts you have connected in Buffer appear as publishing destinations - manage the channel list in Buffer as before.
- Schedule from the project. Pick the approved video, choose the date, time, and channels, and confirm.
- Watch it land. Delivery status updates live in the workspace while the post is in flight.
What this does not do yet
Honest boundaries: publishing runs through Buffer, so your Buffer plan's channel limits apply on the Buffer side. Scheduling and posting live in Frooty; deeper post analytics (engagement, reach) stay in Buffer for now. And publishing requires an approved video in a Frooty project - it is not a general-purpose Buffer client.
Product pages: publishing and Frooty + Buffer. Creators: see video review for YouTubers for the sponsor-approval-to-publish loop.
FAQ
Do I need a Buffer account to publish from Frooty?
Yes - publishing goes through your Buffer account, which holds your connected social channels. The Frooty side adds the review-to-schedule workflow and live delivery status on top.
Which platforms can I publish to?
Whatever channels you have connected in Buffer - the same destinations Buffer supports. Manage the channel list in Buffer; they appear as destinations in Frooty's scheduler.
Can I schedule different times per channel?
Yes. Use one time for all accounts, or set a different date and time per channel - useful when the same cut should hit LinkedIn in the morning and TikTok in the evening.
Does publishing cost extra?
Publishing is part of Frooty's plans (see current pricing), and it uses your existing Buffer account - your Buffer plan governs Buffer-side limits. Reviewers on your review links are never billed.